Our Brands

Our range includes more than 80 of the market’s leading brands, many of which we distribute exclusively for the Italian market. We have complemented these with BONIN-branded products to provide solutions for all our customers’ needs.

Our catalogue features no fewer than eight leading brands in the tyre sector: Panaracer, Ritech and Ontrack, which we distribute exclusively. Alongside these, we stock other prestigious brands such as Schwalbe – with whom we have been working for over 40 years – CST, Maxxis, Vittoria and Michelin.

Among the various brands we distribute exclusively in Italy are Giro, Bell, Blackburn and Zéfal in the accessories sector. The bicycle sector, meanwhile, is represented by the Polish brands KROSS and BEMMEX.

A product range that comprehensively meets the needs of a shop specialising in the sale and maintenance of bicycles and cycling accessories. Carefully selected items with coordinated packaging, ideal for fitting out a shop or the cycling section of a large retail outlet.

A highly technical range, designed for passionate and high-performance cyclists, combining global research with industry expertise and enhanced by ongoing testing carried out by professional cyclists, makes B-RACE a reliable brand offering excellent value for money.

La selezione Bonin

Become a customer

Becoming a retailer means having the opportunity to browse our catalogues and special offers, and, above all, to access our B2B website reserved for the retail network. What’s more, you’ll be listed as an official retailer to all the enquiries we receive daily from private customers.